Monday, April 28, 2025

Bonne route – Process, pleasure and AI

 

[Painting by Dina Levin]

In one of La Fontaine’s fables, a pig, sheep and goat are on a wagon on their way to the market. The pig squeals in fear (justified in the case) but the sheep and goat prefer to enjoy the view. I cannot say who is more correct or whether this fable applies to AI. However, after listening to my engineering students make oral presentations about processes pre- and post-AI, I definitely understand that there is a certain pleasure in the actual process independent of the result as I will demonstrate with three examples provided by my very talented engineering students.

Among the many lectures were presentations on the revolution in  travel planning, translation and image creation. Specifically, before AI, travel planning necessarily involved either consulting a travel agent or spending hours finding appropriate flights, assessing hotels and investigating potential tourist sights. With AI, a series of prompts with follow up questions can theoretically create a complete vacation plan in minutes. Likewise, as I know too well, human translation involves a significant investment of time and effort to reproduce a given text into another language. With AI, this same process can take less than a minute and involves almost no effort at all, leaving plenty of time and energy to edit and improve the created text. Even more extreme, AI makes it possible for the artistically-limited to create any image, real or imagery, without any skill  in graphic arts or software. AI can take over the process of creation, benefiting people by saving time and effort.

Granted, at least at this point, AI often produces a flawed product, sometimes to the point of non-relevancy. For example, the AI engines I tried for finding flights failed to identify the most convenient flight of a given route (Tel Aviv, Israel to Portland, Oregon) , which I was able to find. It may be a matter of the nature of the prompts or the type of AI but the results do not seem sufficiently exhaustive. In language, AI translations of specialized texts exhibit far too many serious terminology and syntax issues. This tendency means that a skilled human translator must invest time and energy in reviewing the text before the text is relevant. AI images quite often look artificial, which can be a detrimental feature in many of their uses, especially commercial. Furthermore, humans creates images that are much more individual and unique. Thus, AI is not yet capable of  fully replacing the process of human creation.

For me, the greatest issue is that I enjoy the challenge of creation both despite and because of its challenges and investment. It is strange but one of the greatest pleasures of traveling is planning it, including finding the “best” flight. My father took great pleasure in that art as do I. It is my trip as I have invested in it. Similarly, translation is an act of writing and creation just as much as writing the original version. The transformation of a text from one language to another can be challenging but that aspect is precisely what I seek, at least up to a certain degree. It is the pleasure of learning and testing oneself. As for pictures, I find an artist’s rendition of a scene in pencil, oil, watercolor or even using a digital photograph is far more impressive than any AI image. The reasons may be that I have no talent in that direction and find the process magic or that I seek the privilege of seeing the scene exactly how the artists viewed it. Human creation has a far greater impact on me regardless of whether the creator is someone else or myself.

It is clear that there are solid economic reasons for adopting AI processes whether on an industrial or smaller scale. However, as a matter of personal taste, I tend to focus on the experience of the process more the result. In fact, I wish myself and others what Serge Reggiani sang in “Ma fille” (admittedly in another context): “Bonne route” – a good journey.

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